Looking to tap into the Chinese entertainment industry? If you're going to succeed, you'd better go native.
Larry Namer, co-founder and president-CEO of Metan Development Group -- which delivers Western entertainment to China and produces content in China to be sold to the international market -- explained the importance of immersing yourself in Chinese culture at TheWrap's conference TheGrill on Friday at the AFCI Locations Show.
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Image Caption:
Jonathan Alcorn
read more Reported by The Wrap 4 hours ago.
Larry Namer, co-founder and president-CEO of Metan Development Group -- which delivers Western entertainment to China and produces content in China to be sold to the international market -- explained the importance of immersing yourself in Chinese culture at TheWrap's conference TheGrill on Friday at the AFCI Locations Show.
Related Articles:
MPAA: Film & TV Poured $15.5B Into China's Economy
Co-Producing a Film in China Helped Me Discover My Roots
Legendary East and China Film Co. Sign Multi-Year Deal to Produce Tentpole Films
Image Caption:
Jonathan Alcorn
read more Reported by The Wrap 4 hours ago.